When Facebook was launched in 2004 I don’t think anyone could have anticipated the amazing growth and world wide fame it has seen. In February 2012 Facebook reported that they had 845 Million active users. People all over the globe are connecting and sharing. Brands are building relationships with it’s customers and many real estate agents are [...]
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Marketing is an indispensable part of conducting business. Organizations with a large sum of money allocated to marketing can afford to use different kinds of media. For a self employed professional in the real estate business, considering the immense competition one is up against, real estate blogs come across as an effective and affordable marketing [...]
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This article was submitted by our guest blogger, Lauren Carlson. If you are reading this blog, you know that we live in a mobile, technology-driven world. This is particularly true in the real estate industry, where REALTORS® are constantly on the go, often running their entire business from a smartphone or tablet device. Matthew Collis, [...]
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Featured Real Estate Marketing Tip on RE Uncut I wasn’t a fan of QR (Quick Response) Codes until I began researching real estate video marketing and it was from that moment that I started seeing endless possibility in their function and ability to assist agents filling the gap between their printed and online marketing strategies. [...]
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If you have used Google at all over the past 12 months, you will have noticed a new map appearing in the search results. The reason for this is that Google’s aim is to bring you the most relevant results for what you are searching for, right down to a local, geographic level. The Google Map, [...]
Continue reading → Search engine optimization (SEO) is the process of improving the visibility of a website and/or a webpage in search engines via the natural or un-paid (organic) search results. There are 100′s if not 1000′s of factors that the search engine considers to be relevant data to increase the ranking of a website but above all….Content [...]
Continue reading → The pimples are clearing for Google as they rapidly develop from it’s teenage years to adulthood. For those who care and have followed the progress of the search giant you will have noticed that from it’s inception in 1995 to mid-late Norties Google developed and improved it’s algorithms to deliver us the searcher what the [...]
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Many agents I speak to are a little hesitant to go down the path of producing Real Estate Videos, Their hesitation, and righfully so is that they have no idea about what to do once it has been produced. My advice to any agent wanting to use online video marketing is “Investigate your options” It [...]
Continue reading → This clever real estate video depicts the agent you definetly do not want to deal with. The video uses humour to tell the story of an agent who does everything wrong. Clever Real Estate Video Marketing? I think so.
Continue reading → Real Estate Video Marketing is fast becoming the marketing option of choice to many agents. Compared to a 1 pager with a few images. A compelling real estate video profile can build trust before the buyer or seller has engaged with your business. This video depicts a US based agent. His video is unique and [...]
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